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Posts Tagged ‘Online art’

Fad or innovation? First ever entirely online art fair to launch next year

Posted by artradar on September 1, 2010


ART EVENTS PROMOTING CONTEMPORARY ART ART SALES ART FAIRS ONLINE

Art Radar Asia was recently sent information on an event new to the art promotion circuit – VIP Art Fair is the first fair to be run entirely online. The event will launch on 22 January, 2011 and was founded by experienced art professionals James and Jane Cohan from James Cohan Gallery and Silicon Valley-trained technology and marketing specialists Jonas and Alessandra Almgren.

The fair will be free of charge and 45 international galleries have already signed up. Standout features include a VIP Lounge where special films of private collections and artist studios will be available to view, interaction between buyers and dealers through Skype and instant messaging, and a function which will allow fair attendees to take tours of the virtual gallery including the ability to zoom in on artwork detail.

A snapshot of the VIP Art Fair Gallery. Image courtesy of VIP Art Fair.

A snapshot of a VIP Art Fair gallery page. Image courtesy of VIP Art Fair.

Read the press release:

HONG KONG, August 19, 2010 – VIP Art Fair, the first art fair to mobilize the collective force of the world’s leading contemporary art galleries with the unlimited reach of the Internet, announces its inaugural fair taking place exclusively online for one week only, January 22-30, 2011, at www.vipartfair.com.

An unprecedented event, VIP Art Fair gives contemporary art collectors access to artworks by critically acclaimed artists and the ability to connect one-on-one with internationally renowned dealers—from anywhere in the world and without leaving home.

“For anyone passionate about art, the Fair is a transformative experience: it delivers all the excitement of world-class art fairs with the convenience and personalization of the Internet,” said James Cohan, co-founder of VIP Art Fair in collaboration with Jane Cohan, Jonas Almgren and Alessandra Almgren. “We’ve invited the most prestigious international galleries, both established and emerging, to come together for an online event, creating a virtual community that will allow collectors, curators and the public to access distinguished galleries and learn about their artists, all with unparalleled ease and absolute discretion.”

VIP Art Fair Founding Galleries David Zwirner (New York), Galerie Max Hetzler (Berlin), White Cube (London), Gagosian Gallery (New York, London, Beverly Hills, Rome, and Athens), Gallery Koyanagi (Tokyo), Hauser & Wirth (Zürich, London, and New York), Anna Schwartz Gallery (Melbourne and Sydney), Xavier Hufkens (Brussels), Fraenkel Gallery (San Francisco), Kukje Gallery (Seoul), Sadie Coles HQ (London), and James Cohan Gallery (New York and Shanghai) will be joined by other international contemporary galleries. A partial gallery list is now available online. A complete list will be made public this fall.

VIP Art Fair Features

The revolutionary design of VIP Art Fair allows art collectors the opportunity to view artwork online as never before. VIP Art Fair’s innovative technology presents artworks in relation to other works of art and in relative scale to the human figure. Inquisitive visitors can zoom in to examine details of a painting’s surface, get multiple views of a three-dimensional work, and watch videos of a multimedia piece. Galleries will provide comprehensive details on artworks and artists, including biographies, catalogue essays, artist films and interviews, and in-depth information that will empower collectors.

One of the many distinct features of the Fair is the interactivity between dealer and collector. Each dealer has the ability to hold conversations with collectors via instant messaging, Skype, and telephone to discuss works on offer in the virtual booth. Dealers can also provide access to their gallery’s back room inventory, sharing works in real time with clients in specially-created Private Rooms on the client’s own computer screen.

There are many ways to explore the Fair, including online tours which are core to the VIP Art Fair experience. Visitors to the Fair can choose from a wide selection of tours—whether of featured works or a tour created by collectors, critics, and curators from participating museums. Visitors also can design their own personalized tours of the Fair that showcase their favorite works and can be shared with friends or posted in the VIP Lounge. Other ways to navigate the site include the Fair Map and advanced searches based on criteria of interest, such as artist’s name, medium, or price range.

The VIP Lounge is where visitors can watch specially commissioned films of leading private art collections and artists’ studios, check out Fair tours created by other visitors, access status updates on art market news, and learn about new works on view in the Fair.

Accessing VIP Art Fair

The Fair will open on Saturday, January 22, 2011 at 8:00 a.m. EST and conclude on Sunday, January 30, 2011, at 7:59 a.m. EST. Browsing the Fair is free of charge. To access interactive capabilities, visitors must have a VIP Ticket, which on January 22 and 23 will cost $100 and thereafter will cost $20. Visitors are encouraged to register in advance.

Editors’ Note

It seems the international art community is divided in its opinions regarding the success of online sales of artworks.

Pearl Lam, Director of Contrasts Gallery, speaking at the 2010 Art Taipei Forum, stated that,

“We have been selling paintings [through the Internet], that was in the good season, but at the present moment all the collectors … want to see the paintings…. Today, there are still collectors who are buying [through the Internet] but it’s less than what we used to have. We used to have ninety percent of them, … all [through the Internet] and they were not cheap … paintings. We still [sell through the Internet] but reduced and also depending on the price of the painting.”

However, Saffronart, a constant pioneer of new technologies in the art auction arena, recently introduced a mobile phone bidding application to it’s seasonal auctions.

With increasingly more mobile ways to access the Internet and new features which allow users to better explore and interact with virtual space, such as those that will be presented at VIP Art Fair, it’s hard to tell if this is a fad or the first successful move into better utilising this new sales territory.

What do you, our readers, think?

KN

Related Topics: promoting art, art collectors, art fairs, art and the Internet

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Posted in Art and internet, Business of art, Collectors, Events, Fairs, Promoting art, Trends | Tagged: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a Comment »

Will Youtube become a new platform for video art? Guggenheim experiments

Posted by artradar on July 28, 2010


YOUTUBE GUGGENHEIM VIDEO ART ONLINE BIENNIALS

The world’s most popular online platform for video sharing, YouTube, will soon be put to the test as a potential new platform for art expression in joint initiative with the Guggenheim Museum. Launched this year, YouTube Play. A Biennial of Creative Videos is a creative video competition and art project committed to the exploration of online video art.

A media and an art institutions are cooperating to find out how the internet is changing the video art form and whether there is art in online videos – an emerging media which is continually establishing new ways to create, distribute and consume videos.

The promotional imagery for YouTube Play. A Biennial of Creative Video.

The promotional imagery for YouTube Play. A Biennial of Creative Video.

“This collaboration with YouTube gives us a chance to explore digital media, bring it into the museum, and see how it functions, see if it functions. And through the process learn more about the phenomenon, because we would like to believe that art is transformative.” Nancy Spector, deputy director and chief curator of the Guggenheim Foundation (as quoted in the Otago Daily Times)

For the competition, each applicant may submit one original video entry of ten minutes or less that he or she has created in the past two years. When the competition closes for entry at the end of this month, a team of Guggenheim curators will review all the entries and create a shortlist of 200. A separate jury of nine professionals – from various disciplines such as visual arts, filmmaking, animation, graphic design and music – will then select twenty to be screened in four Guggenheim museums worldwide. All 200 entries will be available to view on the YouTube Play channel.

“We are, in a sense, inviting people to raise the standards of YouTube. This is aspirational for people who are interested in seeing their work be taken artistically.” Nancy Spector, deputy director and chief curator of the Guggenheim Foundation (as quoted in the Washington Post)

The project provides an opportunity for anyone, albeit art professionals or amateurs, to submit an innovative, original video to YouTube Play to compete for the chance of having his or her winning entry shown in October in four Guggenheim museums simultaneously: the Solomon R. Guggenheim in New York, the Deutsche Guggenheim in Berlin, the Guggenheim Bilbao in Spain and the Peggy Guggenheim Collection in Venice. The jury is looking for innovative works that debate on, discuss, test, experiment with and elevate the video medium. They expect to see something “different” – not “what’s now” but “what’s next”.

“People who may not have access to the art world will have a chance to have their work recognized. We’re looking for things we haven’t seen before.” Nancy Spector, deputy director and chief curator of the Guggenheim Foundation (as quoted in the New York Times)

To express your thoughts and opinions of the biennial visit The Take, a platform for commentary and discussion of the project by Guggenheim-invited guests, staff, and web site visitors.

CBKM/KN

Related Topics: media – video, themes and subjects – technology, events – biennials

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Posted in Art and internet, Biennials, Business of art, Crossover art, Emerging artists, Events, Medium, Museums, New Media, Overviews, Promoting art, Technology, Themes and subjects, Trends, Video | Tagged: , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a Comment »

Schoeni gallery Hong Kong plans online archive for website

Posted by artradar on May 4, 2009


ART ARCHIVE WEB

Head of Schoeni gallery Nicole Schoeni told Art Radar that as part of the revamp of the website, there are plans to digitise their artist literature to form an on-line archive, “though it may take a while given that there is 16 years’ worth of material” she warned with a laugh.

Zhang Lin Hai

Zhang Lin Hai

Nicole’s father Manfred  Schoeni along with Johnson Chang of Hanart were pivotal in the nineties in bringing Chinese contemporary art to the international stage. For example Schoeni held the historically important 8+8+1 exhibition in 1997 which showcased the works of 15 contemporary Chinese artists many of whom are now internationally famous including Yue Min Jun, Zeng Fan Zhi, Zhang Xiao Gang, Guo Jin and Yang Shao Bin.

Harnessing the web to share historically important art materials with a global audience is, perhaps surprisingly, still an unusual initiative. While museums are making big strides, few galleries as yet are making materials pubicly available even when this would help promote current exhibitions. No doubt this will change and we look forward to the day when research , images and interviews, previously locked down in print publications such as catalogues,  are released to a wider web audience as a matter of course.

In the meantime, Schoeni is also making its first forays into the world of video documentary with a just-released video of Chinese artist Zhang Lin Hai’s recent show ‘Stunned Speechless at Today Museum in Beijing.

Zhang Lin Hai’s work often features a repeated signature motif of a bald male child  against hauntingly bleak backdrops. This motif was born out of his own experiences of being adopted as a child and witnessing the devastation of the Cultural Revolution.

Nicole Schoeni is featured in the video which shows the artist supervising the installation of his work in the museum space.  

see Zhang Lin Hai video

Related links: Schoeni Gallery, Zhang Lin Hai

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Cao Fei explores new medium of virtual art at Serpentine, London July 2008 – June 2009

Posted by artradar on July 10, 2008


Source: Serpentine Gallery

VIRTUAL ART SHOW BY CHINESE ARTIST IN LONDON Opens 26 July 2008 for one year.

Beijing-based artist Cao Fei is creating RMB City, an online art community in the virtual world of Second Life.

Institutions and collectors are invited to buy buildings in RMB City and programme events and activities in them. The project is an experiment exploring the creative relationship between real and virtual space, and is a reflection of China’s urban and cultural explosion.

The Serpentine Gallery commissioned Cao Fei to develop this project, and it will be presented via the Serpentine website and in the Gallery’s lobby for one year. Cao Fei’s work was included in the Serpentine’s 2006 exhibition, China Power Station: Part I, held at Battersea Power Station.

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